Wound Expo 2011

Wound Expo is MA Healthcare’s largest exhibition. However, it’s not really an exhibition, but rather a hybrid of a conference and an exhibition. The programme comprises eight interactive learning zones that deliver generic education on the fundamentals of wound care. The zones are sponsored by key clients and are part of the exhibition. Other clients exhibit alongside the sponsored zones, which creates an atmosphere of networking and open discussion.

 

Four hundred delegates come through the door, which is a testament to the programme associate publisher Tracy Cowan puts together as well as the efforts of the marketing team. The whole achievement is a huge credit to the company. That said, delivery is the most important element of the event.

 

Wound Expo is a valuable part of the MA Healthcare wound care portfolio, and its success is intricately tied in with the journals and our other wound care activities. MA Healthcare continues to be the largest wound care publisher in the world, with many unique offerings to both companies and clinicians.

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